When it comes to building your Google Shopping Campaigns there are various different structures you can use. The image below shows all the different variables you can select to subdivide your [...]
A key step in the process of beginning to create your Google Shopping Campaigns is verifying and claiming your shop’s website URL. Then you will have a Google Shopping Website.
Are PLA’s (or Product Listing Ads) the same as Google Shopping Campaigns? If you’ve been researching Google Shopping then it’s most likely that you will have come across reference to [...]
In a recent internet research study it was identified that 8 out of every 10 Australian consumers* are online at least once a day. For consumers under the age of 44, these online visits [...]
We are looking at how the update to the Google Shopping Taxonomy may affect your Google Shopping Campaign categorisation.
As you may have noticed over the past couple of months, there [...]